Blog

December 11, 2017

How to protect your reputation when disaster strikes

Any organization, no matter how well it is run, can face a potential public relations crisis. No one is immune to public or media scrutiny. Some industries are more vulnerable to reputational damage than others – tourism, leisure and the airlines immediately spring to mind. In individual cases celebrities and politicians who build businesses from…

August 18, 2016

Anti-doping fever sweeps Rio 2016 Olympics

An Olympic gold medal is the ultimate sporting achievement. Over the years, many athletes have been found to be utilising performance-enhancing drugs to secure the top spot on an Olympic podium.

August 9, 2016

The start of the end for internet trolling?

Instagram is rolling out a new feature to target internet trolls, with ‘power users’ such as Taylor Swift and Kim Kardashian having the first use of the technology to combat high volumes of negative and abusive comments. The Facebook-owned photo sharing app has come under fire in the past for its lack of control over what comments are displayed alongside an uploaded photograph, with some trolls able to post spam and often vicious comments to a wide audience

June 8, 2016

Can changing your name fix your reputation?

There are various reasons why a company may decide to rebrand and indeed change their name. A business may proactively rebrand in order to refocus or reflect changing trends, or acknowledge a merger, for example. Reactive rebranding however may follow negative press, dwindling sales or following a reputational crisis.

April 27, 2016

Can negative online reviews be removed?

When you plan a trip away, an evening meal or look at buying any product or service, it’s likely that you will Google it beforehand to see what people say about it. Review sites such as Trip Advisor, Trust Pilot and Review Centre tend to rank highly in Google and as they cover almost every sector – it’s likely that they will have some impact on your company.

April 20, 2016

The Panama Papers: How to Handle a Data Leak

The Panama leak included 11.5 million confidential documents, with the data revealing how dozens of prominent individuals in over 40 nations utilised offshore companies to conceal income and avoid paying taxes.

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