The best online reputation management company will repair negative search results and improve your online reputation in a search-friendly way.
Online reviews have never been more influential. Stats show that 97% of consumers search online for reviews when considering a product or service. And 93% say that their decision is directly impacted by online reviews.
When you’re researching a business or choosing a product, what guides your decision? Are you put off by one-star reviews, negative news and dated or irrelevant social media accounts? Of course you are. And so is everyone else.
We’ve all heard the saying that all publicity is good publicity. But it’s now a dated concept that no longer rings true – and there are silly reputation mistakes that can cost you dearly. What is true today is that any publicity can affect your online presence and your reputation – for better and for worse.
Losing money and taking a reputation hit is the last thing you want to happen, but it’s how you learn from business reputation setbacks that helps set you up for future success.
Any organization, no matter how well it is run, can face a potential public relations crisis. No one is immune to public or media scrutiny. Some industries are more vulnerable to reputational damage than others – tourism, leisure and the airlines immediately spring to mind. In individual cases celebrities and politicians who build businesses from their reputations can suffer too. But what can, and more importantly should you do, if your company is facing a media or public backlash? How do you protect your reputation?