Igniyte’s latest research looks into the blurring lines of personal and professional social media use, coinciding with the release of their latest e-guide, Protecting Your Company’s Reputation From Employee Risk.
Social media is an essential marketing activity for most businesses; giving brands an opportunity to grow their audience base and giving consumers a direct channel to contact companies. Yet a recent study has shown that many small firms are failing to see the positive effects on marketing and business growth.
In order for businesses to be fairly represented online, there needs to be some form of moderation to spot any underhand tactics or manipulation. Recently, moderation processes were pulled into question as some sites failed to notice a fake online business with a fake audience.
A report released this month by Ofcom has found that one in four adults in the UK who use Twitter, use it for airing complaints…
Reddit has moved the goalposts when it comes to managing their site. The so-called ‘front page of the internet’ has changed its mentality towards removing…
Facebook has recently announced its latest plan – to add restaurant reviews to its news feed. So when people search for a restaurant, not only…